Because of Simon Pegg, and he's blink-and-you-missed-it there. But, it wasn't so bad as I was bracing for! Don't get me wrong, the female characters are those of a Kripke show, as in they take a back seat to the decidedly less interesting male ones, and it starts with a blatant fridging purely for manpain. Having said that, it's very watchable (mostly because of the cast), and the characters, even the minor ones, have enough layers to avoid being uninteresting. Will cautiously try a second season if it gets made.